The BC Cranberry Research Farm has been tasked with investigating and demonstrating how cranberries are grown effectively and efficiently in our ever-changing West Coast environment. New cranberry cultivars are essential for the British Columbia Cranberry Industry as it moves forward in the coming decades. BC cranberry farmers will be enabled to continually improve and grow this unique and important crop by observing the characteristics of the new cranberry varieties and incorporating innovative cultural practices, IPM, crop protection and water/nutrient management as demonstrated at the BC Cranberry Research Farm. The BCCRF Varietal Trial demonstration currently is based on the selections from the Rutgers University™ Breading Program in New Jersey and Valley Corporation ™ Cranberry Farm in Wisconsin, as well as the typical BC cultivar Stevens sourced from local farms as well as genetic true type stevens.